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Over half a million eye operations are being conducted annually by a group of hospitals in India which is the brainchild of Doctor Govindappa Venkataswamy.
Inspired by a trip to McDonald's Hamburger University in Chicago, Venkataswamy founded the Aravind Eye hospital in 1976, basing it upon the business model instigated by McDonald's revolutionary CEO, Ray Kroc.
He was convinced that if McDonald's could do it for burgers, then it could also be done for eye clinics.
The first of its kind, Aravind Eye Hospital was initially a modest 11-bed unit, but the concept has since been widely replicated.
Although approximately 10 million blind people live in India, 50 million more are afflicted by visual impairments which surgery can correct as the hospital's operations director, Thulasiraj Ravilla, points out.
Needing to catch up on a backlog of operations caused by the pandemic, theatres are now working flat out.
This has meant surgeons operating over longer periods to attend to all those in need of treatment.
In spite of the vast numbers of surgeries being conducted and the speed of the process, infection rates post cataract surgery are remarkably low, numbering just two per 10,000 patients.
This compares to between 4 and 8 per 10,000 for similar procedures in the UK and US.
Patients benefiting from the surgery have no qualms over its speed or the 'McDonald's approach'.